Music supervisors are not only placing music in film, t.v., advertising…. they’re actively searching for what’s next, taking pride in breaking unique acts with the hottest tracks. The birth and exponential growth of digital media outlets such as Netflix, HBO, Hulu, and Amazon, have forced music supervisors to require quick and convenient access to great songs with high quality recordings.
However, supervisors everywhere were brought to their knees with the task of licensing mass quantities of music (through traditional outlets) at such a rapid rate. With so many different publishers and rights holders trying to get “their way or the highway” with every song licensed, the archaic music publishing machine had begun to work against itself.
Production music houses and non-exclusive sync libraries popped up like weeds, claiming to offer supervisors the coveted one-stop license that relieves them of the burden of battling multiple rights holders against tight deadlines.
But, there was a major problem: the quality of songs and recordings were less than stellar. With 30,000 song catalogs consisting of nothing more than bedroom and amateur recordings that sounded and felt nothing like the label quality masters that had previously been placed, Music Supervisors were again left frustrated.
Common Licensing Options
Our Process Gives Your Whole Career a Shot of Adrenaline…
Small & Unique Catalog
We target tracks that are edgy and cinematic…the ones that are larger than life, with relatable themes, gripping lyrical content, and are often easily supported by 60 piece orchestras…
Contrary to the large internet Sync Libraries, we don’t sign every track under the sun. Your tracks are featured alongside other high quality licensable tracks that were curated and chosen in an identical fashion.
We want to keep music sups coming back. Boring them with 30,000 sterile, low quality tracks is not the best way to do that. Think of our catalog like a baseball team with a starting lineup of nine MVPS, rather than a team with one superstar and eight burnouts.
Win Win Situation
Once your songs are in the In Flight Music Group catalog, we need to get them noticed! Instead of aimlessly blasting your tracks to every Music Supervisor under the sun (they HATE that), we compile lists of music supervisors working on films, t.v. shows, and advertising that go hand in hand with your sound. We want to present your songs as solutions to their workload, not just another track in their inbox that will never be heard.
Never Get Shelved
Having a hot track is an awesome thing. It’s great for building your Spotify play count, but that doesn’t mean it’s going to be right for every sync opportunity on the table. That’s why we curate selections of songs that hit specific points within the market, allowing for much longer shelf lives.
Targeting songs with obvious emotional identity and space that allows sups and music editors to easily “fit” your track into a scene today, tomorrow, and years from now, keeps you relevant far beyond what the confines of the traditional music industry would ever allow.
High quality masters are the first step towards licensing your tracks. But, equally important is your brand. We need you the ARTIST to stand out as much as your tracks do so when a music supervisor hears your song through our custom playlists, they are so intrigued that they are continually on the lookout for a spot to place your music.
Your In Flight Music Group talent page acts as a press kit that features band photos, bios, videos, etc. giving the full picture of who you are as an Artist.
Aggressive & Targeted
Music supervisors have told us time and time again that they scour blogs, playlists, college radio stations, and social media for the next track to put on their film, tv show, or ad. It is in our combined interests to have your music in as many places as possible. This takes much more than just hitting upload on Spotify or Soundcloud.
We want to take your brand and strategically place it on various platforms and within various markets. Through an aggressive release process and targeted marketing, we can drastically increase the odds of your music ending up in the right place at the right time.
We Are Always Working
Its Sunday night and a music supervisor is on deadline for Monday morning, 9a.m. The sup comes across your music, loves it, and thinks it could round off the project. With us, you don’t have to worry about your sync library rep having a netflix and chill, missing a great opportunity. We’re not in the business of kicking ourselves the next morning over missed opportunities. After hours all licensing inquiries are directed to the bat phone of our head of licensing. We take the calls!
Utilization of Advance
We don’t offer a cash advance, instead we put those funds immediately to use for your music with our in-house full service production, marketing, P.R, and licensing machine.